Full-Time Product Marketing Strategist – Vom
Job Description
We are looking for a full-time Marketing Strategist who is creative, forward-thinking, and well-organized. In this role, you will collaborate with the business development team to conceive, plan, write, and implement varied content to market our services, raise brand awareness, encourage thought leadership, and generate leads. You must have great writing and visual presentation skills, as well as the ability to provide consistent, useful content across all marketing channels (organic, social, and paid), including landing pages, blogs, reports, and infographics. To track marketing effectiveness and guide decision-making, you must also have experience creating metrics and setting specific objectives. It is preferable if you have prior experience working with state and/or municipal policy concerns.
Job Title : Product Marketing Strategist
Location : Vom, Plateau, Nigeria
Salary : $ 19.68 per hour.
Company : Alloy
Job Type : Full-Time
Qualifications:
- Maintain a thorough grasp of branch operations in order to ensure that all rules and procedures are adhered to.
- associated with e-commerce, online payments, and fraud studies to attract our target audience and creation of visually attractive data-based material
- Create and share content on social media platforms such as Facebook, Instagram, Twitter, and LinkedIn, among others.
- To build a strong online presence, create a content calendar for the school’s website and social media profiles, and distribute material across several channels.
- Own the development and execution of the Company’s content marketing strategy, including the identification of themes/topics and the generation of content.
- Conduct content and competitor audits to make content optimization suggestions, including UX strategy, SEO, content tagging, and classification.
- Collaborate with internal and external content authors and subject matter experts to meet deadlines and guarantee consistent, concise, and aesthetically attractive message.
- Identify relevant partner organizations, news sources, and policy groups that suit our strategy and brand to form collaborations with online communities.
- Email performance may be improved by using tactics like as tracking and audience segmentation.
- Track email performance, KPIs, and goals with the audience development team to offer stakeholders with frequent reporting updates and insights (content, sales, and creative studio teams).
Skills:
- Capabilities in coaching and counselling, as well as outstanding oral and written communication skills, are all desirable qualities.
- It is critical to be able to analyze performance statistics and collaborate with other departments in order to understand how choices about strategy and content effect the numbers.
- Due to the tight deadlines and large amount of work, prior experience/consistent performance in a deadline-driven atmosphere is necessary.
- Proven ability to handle many accounts while paying close attention to details ability to successfully communicate with clients and offer technical help to resolve client concerns
- Adobe Creative Cloud (Photoshop, InDesign, and Acrobat), Canva, WordPress CMS, Microsoft Office, Grammarly, Google Workspace, and project management tools should all be on your resume.